Sponsors
Principal Sponsor
Principal Sponsor: Palmer & Harvey
Palmer and Harvey is proud to once again be the principal sponsor for Forecourt Trader of the Year Awards. As a key event in the Palmer and Harvey calendar, the awards provide a much-needed opportunity to reward retailers who work day in, day out to achieve exceptional standards.
As the UK's largest wholesaler, Palmer and Harvey delivers to 70% of UK forecourt retailers, helping customers increase their profitability and achieve award winning standards with the right product range, promotions and business development advice.
www.palmerharvey.co.uk/
Category Sponsors
American Express
As a long-time partner of the petrol industry, American Express is proud to be sponsoring the Best Customer Service Award at the Forecourt Trader Awards Dinner for the 9th consecutive year. Service is one of the hallmarks of the American Express brand, and our mission is to become the world's most respected service brand. Recognising and celebrating businesses with a shared commitment to delivering outstanding customer service helps highlight best practices that can assist all industry stakeholders enhance their approach to providing exceptional levels of service.
www.americanexpress.co.uk
Convenience Distribution Group
The Convenience Distribution Group is proud to sponsor the car care and lubes sector as part the Forecourt Trader Awards. Car Care is a very important sector in Forecourts but at times does not get the prominence it deserves. However Retailers should it greater importance for two main reasons:- Profit as the sector can generate margins of 40% plus. Satisfying customer expectations: - Customer expects to see car care products and will be very disappointed if they cannot find a petrol can or bulb that they need there and then.Through the sponsorship of the awards we believe we can help retailers maximise the potential of this profitable area.
www.cdgltd.co.uk/Coca-Cola Enterprises
Coca-Cola Enterprises Ltd is proud to be supporting the Forecourt Trader of the Year Awards for 2008 and to be sponsoring the Best Soft Drinks Outlet category. One in every ten pounds is spent on soft drinks in forecourts, making it the third biggest category in the channel and vitally important to forecourt retailers. As a leading soft drinks supplier in forecourts, Coca-Cola Enterprises Ltd is committed to offering the best advice and merchandising solutions. This year we will continue to work closely with forecourt retailers to offer them best practice advice and to encourage excellence in soft drinks retailing. Coca-Cola Enterprises Ltd would like to wish all entrants into the Forecourt Trader of the Year Awards 2008 the best of luck!
www.cokecce.co.uk
Country Choice
At Country Choice we are passionate about Food To Go. So who better to sponsor an award that recognizes the very best in this arena? We were the first business to offer retailers an in-store bakery and Food to Go solution specifically designed to meet their unique requirements and, having pioneered bake-off in the UK in the 90's, we now deal with many of the country's leading retailers. We feel it is our responsibility to promote excellence and recognize the very best in the category which is why we are delighted to associate the Bake & Bite brand with the "Forecourt Trader" awards.
www.countrychoice.co.uk/
Gilbarco Veeder-Root
Gilbarco Veeder-Root represents the leading brands of solutions and technologies that provide convenience, control, and environmental integrity for retail fuelling and adjacent markets. In the UK, Gilbarco Veeder-Root are strongly committed to supporting the Independent fuel retailing sector with market leading products and the UK's largest field service network.The forecourt trader awards recognise and reward the effort and commitment that Independent dealers make to improving standards of safety, comfort, and convenience for their customers. Gilbarco Veeder-Root are proud sponsors of these awards and congratulate all participants and recipients
www.gilbarco.comGinsters
Ginsters is the market leader in savoury pastry sales in forecourts and also the leading branded sandwich supplier in food to go outlets. We were one of the very first brands to recognise the importance of impulse food sales in forecourts, and over the past ten years we have led the way in new techniques to improve availability and rate of sale through forecourt fixtures.This year sees the biggest ever relaunch of the Ginsters brand, with new identity and packaging across our range, and a massive investment behind our Real Honest Food campaign on TV, press and outdoor.
We are delighted to be sponsoring the award for Best Display of Chilled Food, and hope that this will help to encourage further improvements in food merchandising in this dynamic market.
www.ginsters.co.uk/Imperial Tobacco
Forecourts are vitally important outlets to the UK tobacco category as currently over 11% of total cigarette sales are in forecourts. As the market leader it is entirely appropriate for Imperial Tobacco to continue its longstanding support for the Forecourt Trader Awards as it remains gratifying to reward retail excellence. I very much look forward to congratulating the winners at this year's Award Ceremony.
www.imperial-trade.com
Torex
Torex(tm), the leading European-based global provider of software and solutions to the extended retail marketplace, is pleased to be sponsoring the 'Best Use of Technology Award' at the Forecourt Trader Awards. With over 20 years experience in the Petroleum and Convenience market, Torex understands the importance of solution-based technology and systems to enhance and define the customer experience. Torex has worked hand-in-hand with forecourt owners and convenience retailers to develop an unrivalled understanding of their business drivers, and recognises the need for solutions to allow them to better meet their customers' expectations.
www.torexretail.com
Unilever Ice Cream
Unilever is again delighted to sponsor the ice cream category for the Forecourt Traders Award.The winning site will have demonstrated the importance of key products and ranging within the sector and have a firm understanding of presentation to attract the impulse ice cream buyer. The retailer should be able to show the value of the products on offer and give reasons for the content of the range.
Appropriateness of sales equipment is paramount with clean, appealing surroundings. Correct levels of relevant and up to date point of sale will influence the judges decision.
www.unilever.co.uk/


